Japan Introducing The Business Essentials


Brisbane Marketing and Asialink invite businesses and individuals with existing business interests in Japan, or who are exploring the potential to engage with the country, to join Asialink Business for a one-hour executive learning seminar on some of the essentials for doing business with Japan.

Japan is one of our closest, most important and long-term trading partners in Asia. It is already Australia’s second-largest export market, and the fourth-largest source of foreign direct investment.

The signing of the Japan Australia Economic partnership has created even greater opportunities for Australian businesses. However, to achieve business success in Japan it is necessary to understand the nuances and complexities of its culture, etiquette and business practices.

This informative session will introduce the concept of cultural intelligence and provide a practical understanding of the Japanese culture and mindset. An overview of core business etiquette will be provided, including the importance of face and hierarchy, along with some tips and protocols for engaging in specific business scenarios.

Book your seminar ticket now and receive a FREE double pass to a screening of the APSA-winning Japanese drama An.

Course Outline

4.00pm   Open and Welcome, Hidehiro Hosaka, Consul-General of Japan
4.10pm   Japan: Introducing the Business Essentials
Introduction to the concept of cultural intelligence
A high level understanding of the Japanese culture and mindset including the importance of paternalism and communication
Introduction to core business etiquette including the importance of face and hierarchy
Specific opportunities for Australian business in Japan Australia Eocnomic Partnership
Tips and protocols for specific engagement scenarios
5.15pm   Business Case
5.30pm   Networking
6.00pm   Close

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